Fuddruckers Executive Summary

593 Words3 Pages
Worldwide Marketing Opportunities
Company description
Fuddruckers is a chain of restaurants specialized in hamburgers, subsidiary of Luby’s, Inc. It was founded by Phil Romano in 1980, in San Antonio, Texas, and started to franchise in 1984. Headquartered in Houston, Fuddruckers is present in 35 states of the United States and other seven countries – Canada, Dominican Republic, Mexico, Puerto Rico, Panama, Italy, and Chile. According to the Luby’s Social Media Manager, Elaine Mesker-Garcia (personal communication, May 19, 2015), there were 177 units on May 6, 2015, in which 105 were franchises. Besides, 31 restaurants in the Middle East has licensee to use Fuddruckers property marks, trade dress, and system, but they do not pay revenue and

More about Fuddruckers Executive Summary