An organization often is founded on a core set of values that they find pertinent to the success of the business. Typically to focus these values a little more so than usual is develop a mission statement. With this the organization develops an encompassing statement, or statements, that shows why a company is the way it is. It shows the importance of guests and consumers, and it shows the professionalism exuded by the organization. “A mission statement is a concise statement of a company 's reason for being, what it actually does, and for whom. It should contain what products and services the company produces for which target market, as well as how it considers itself different or unique. It should not contain statements of values, strategies, …show more content…
A mission statement is designed to focus on consumer needs, and ensure proper fit is made prior to leaving the locations. This companies mission statement is very thorough. Their mission statement ensures coverage of the consumer satisfaction, the companies goal for market and investors, it is realistic and more. The Home Depot has ensured they have developed the most-strong suited mission statement. I imagine that with this company being a home improvement location the concept of obtaining customer buy-in and other concepts are very …show more content…
I feel that each of these mission statements are authentic to brand, and are effective in their own ways. Home Depot’s mission statement is thorough and concise almost in line with the given prompt of questions where as Nike’s mission statement is more along the lines of interpretive and could carry dual meaning with its words. A mission statement is important because it focuses on the intent of the company as well as its goals and sometimes their decided means to accomplish a goal. A mission statement is not something that is to be decided in a day or two. It is a process in itself. Just think a mission statement is a brief synopsis of the company, this type of info could take months to bring down to a mission statement to ensure quality and all voices have been heard. A mission statement is an identity in a way, a voice for a company when it has no other means for communication. I feel that a mission statement is quite possibly the most important aspect of a