The Johnson City Futbol Club is a non-profit organization for soccer players that want to play at a more competitive level. It is made up of girls and boys from the ages of eight to nineteen.
By having experienced, educated coaches, the Johnson City Futbol club also offers guidance on how to make soccer players successful in their organization and for the future.
This organization was founded in 2015 making it very new to Johnson City.
Competition
Because soccer is starting to be a more popular sport among young kids, the competition in Johnson City and surrounding counties include FC Dallas, Galaxy, and FC Alliance.
2.2 These soccer organizations are popular because the players that play in the club feed into surrounding high schools.
Market Size
The Johnson City Futbol Club market size is on the larger scale. This is because players don’t
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Demographics
The location of this organization is in Johnson City. However, when traveling for away games you will be expected to drive within a 60 minute driving distance to surrounding cities such as Kingsport, Greeneville, Morristown, Abingdon, Boone, and Asheville.
Ages that the Johnson City Futbol Club is focused on are kids ages 8-19. The market would be towards families that have one or more children that want to play at a more advanced level of soccer.
Buyer Motivation
One unique characteristic that the Johnson City Futbol Club has over its competition would be the educated and experienced coaches. It is mentioned that when playing, they mention that player development is more important than winning.
Their motto when it comes to being committed applies to not only the players, but to the coaches and parents as well. Being dedicated and loyal to this organization will provide the player with an understanding of being professional and successful for the future.
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