ipl-logo

Save The Day Rhetorical Analysis

1072 Words5 Pages

Register and Vote
In the article “Voting Turnout Statistics” by Seth Harden, it states how in America only 218,959,000 are eligible to vote, from this only 146,311,000 are registered and out of this only 126,144,000 actually voted in the 2012 presidential election. This shows how many Americans do not register to vote and even though they are registered, some do not vote. This could be the cause of a plethora of reasons, but the most likely causes are that people do not know how to register or they do not think that their vote matters. For this reason, the video “IMPORTANT - Save The Day” by Save The Day . Vote was created. This advertisement uses ethical as well as emotional appeal in order to convince the viewer to register and vote for the …show more content…

One emotion that this advertisement uses is humor. Throughout the video, the celebrities make various jokes in order to make the video more interesting and give the viewer a more positive reaction. Since the voting and elections are serious topics, some people may not be interested in watching videos about it. In order to grab and hold the attention of more than a select group of people, the ad uses comedy since most people enjoy watching things that make them laugh. Laughter also evokes positive emotions, so including this in an advertisement could leave viewers with a positive feeling toward the topic, therefore making their ad successful. In addition to using light hearted humor, the video also induces more serious emotions as it goes over the weight that this election holds. The actors and actresses describe Donald Trump by calling him, “... a racist, abusive, coward who can permanently damage the fabric of our society” (Save The Day . Vote, “IMPORTANT - Save The Day”). This kind of description is powerful and will leave a lasting effect on the viewer because it is so unrelenting. They also describe how he is unfit to be president by saying that being a businessman does not make one qualified for the role of president. They then inform the audience that, “We can save the day for our children… for our communities… for America” (Save The Day . Vote, “IMPORTANT - Save The Day”). By painting this dark image, they hope to inspire and convince the audience to vote so that they can make a difference and help the future of America, by voting against Trump. By combining these feelings, the creators of this advertisement hope to appeal emotionally to the viewers in order to persuade their vote in the coming

Show More
Related

Rhetorical Analysis: A Wish Is Not Enough

997 Words | 4 Pages

In just one minute and thirty-three seconds this advertisement managed to represent the situation that many kids are facing. The rhetorical appeals and the compositional features of the video make the audience feel touched by the experience of the little girl making the argument effective. Nevertheless, it fails to support logos making pathos and ethos the most important appeals of the argument. Starting with the design and compositional features,

Read More

Prostitutes Over Patriots Analysis

691 Words | 3 Pages

However, ads that are meant to leave only an emotional impression upon the target audience are not beneficial and in fact can be dangerous because they may backfire. Resorting to negative campaign ads require candidates to give thoughtful consideration and careful presentation. The campaign ad in the form of the television commercial presented by candidate John Bell Edwards lacks any of the redeeming and helpful qualities of a negative

Read More

Avocado Ethos Pathos Logos

634 Words | 3 Pages

It convinces the viewers that the product is hand grown by American farmers and consuming this locally grown product shows your patriotism to your country. Lastly, the ad appeals to pathos. The image of a little girl smiling while holding an American flag convinces the viewer of two important emotion or feeling: happiness and love. You can see in the little girls face that she is happy and proud. Also, by holding the American flag shows the love she has for her country just like the farmers who hand grown this locally grown

Read More

Hillary Clinton Ethos Pathos Logos Persuasive Essay

938 Words | 4 Pages

In many of the videos he is saying or recalling something undisputed and unethical that he has done. This leads her to ask how is someone like this fit to be president, and that he infact is not fit to be our president. Donald trump political ad shows hillary clinton's many scandals and exposes them to a certain extent, it over dramaticized the numerosity of them and makes them seem like there are much more than there actually is. Both candidates use another's accounts against them to say it makes them unfit to be a ruler of this country. They each try to point the finger at one another saying he said this or she did that to make one another look

Read More

Rhetorical Appeal Of The Audi R8 Commercial

888 Words | 4 Pages

Watching the commercial, the intended audience for an adult man with a son. I say that because the main character’s are an old man and his son. This commercial instills values like the past meaning reliving what you loved and also family. It’s not effective because it doesn’t use the Rhetorical Appeals like Ethos and Logos but, it does include Pathos which makes it somewhat good. Pathos is a Rhetorical Appeal that the commercial does portray in many forms.

Read More

Rhetorical Analysis: The Hillary Clinton Campaign

586 Words | 3 Pages

This is done skillfully through the use of a greyscale slideshow of photos of African American and Hispanic people alongside Hillary playing in the background of the entire commercial. The pictures show Hillary Clinton at varying ages alongside people of color fighting hardships, or happily greeting Hillary with signs. These photos state boldly that people of color support Hillary, therefore all people of color should. Bandwagon appeal is powerful because it makes people feel safe, and like they are making the right choice. With this commercial the Hillary campaign is effectively saying that people of color support Hillary, and they are happy to do it.

Read More

Ray Ban Vs Von Zipper

1594 Words | 7 Pages

This brings a happy emotion to the audience and a sense of warmth when they see the elderly people being in love. The reason for this is because growing old with the one you love is a goal for many people, and not only in America but throughout most of the world. The creators of this advertisement rely strongly on the pathos because it ties in with the logos. There are two examples of logos in this advertisement. The creators use logos not by numbers but by actions and words.

Read More

Analysis Of Lyndon B. Johnson's Campaign Ad

272 Words | 2 Pages

On September 7, 1964, Lyndon B. Johnson released a campaign ad called “Daisy”. The “Daisy Ad” was unlike any campaign ad before. One author even states, “You can love ‘Daisy’ for its power or hate it for its excess… but it changed political advertising forever,” (Babb). In the past, many political advertisements had been lighthearted with catchy slogans, this ad was different. For example, one of John F. Kennedy’s campaign advertisement contained a Frank Sinatra song with the lyrics, “Everyone is voting for Jack, ‘cause he’s got what all the rest lack,” (Babb).

Read More

You Make Me Feel Essay Examples

1067 Words | 5 Pages

The ad “You Make Me Feel” is based off the 2016 Presidential campaign between Former First Lady Hillary Clinton and President Donald Trump. The ad was produced and published October 31, 2016 by Priorities USA in an effort to discredit Donald Trump and show Americans that Hilary Clinton was the best choice for presidency. Throughout the presidential campaign Donald Trump was criticized about his sexist behavior, accused of sexual harassment and victimizing women. Priorities USA used these accusations as a kairotic moment eight days prior to the election to persuade women to vote for Hilary Clinton. The “You Make Me feel” political advertisement uses Aristotelian rhetorical appeals, logos, ethos, pathos and metaphors to persuade the target audience, women, to vote against presidential candidate Donald Trump because he doesn’t respect women.

Read More

Budweiser Stand By You Analysis

1643 Words | 7 Pages

Through the emotions of this effective commercial the producer wants viewers to be interested and see what the American dream

Read More

A Rhetorical Analysis Of Budweiser's Born The Hard Way

574 Words | 3 Pages

They used the main idea of representing an immigrant from the patriotic view of an American. A child will not be intrigued or look for the deeper meaning behind the ad. In the video, the young man looks back on the journey he made before he signed an important deal. The setting is realistic and gives the viewer

Read More

America By Bernie Sanders Essay

1286 Words | 6 Pages

Stripped of its desire to tell the viewer what to do, the ad is more of a feel-good music video than a political campaigning. The only spoken words in the ad are the customary, “I’m Bernie Sanders; and I approve this message.” However, the “message” is not so clear. Does the Sanders camp wish us to feel that America is supporting Sanders? Or that Sanders, though dubbed a communist, represents American ideals such as the capitalistic American Dream?

Read More

Bernie Sanders Campaign Essay

731 Words | 3 Pages

The ad is very emotionally charged, and is designed to uplift and encourage the viewer. The music and filmography play together in a very specific way. The music begins very slowly and calmly, and as the music builds, so does the scale of the size and enthusiasm of the crowds. As the music builds, you can see people being brought together and united in a common cause, ending with massive, exuberant crowds. The lyrics of the music are also significant: for example, the line “let us be lovers, we’ll marry our fortunes together” lines up with a scene depicting a couple dancing during a rally, and the line “they’ve all come to look for America” is to a mosaic of thousands of people, presumably participating in this political

Read More

Rhetorical Analysis Of Judgement

1193 Words | 5 Pages

Everywhere people look, listen, and interact, there is an attempt to market them for one purpose or another; some are obvious, while others are harder to detect. Metaphors and analogies in political marketing help us understand complex topics in simpler terms. Meanwhile, specific familiar language shapes a pre-conditioned perspective in our minds of how we interpret an idea. In the rhetorical environment of politics during the 2008 presidential election, exaggerated ethical, logical, and emotional appeals whose purpose is to entice, deter, or convert a person’s view on a subject perturbed many good-willed Americans. By breaking down the individual parts of an advertisement it is discovered how they all relate back to each other to create an effective lure, or not.

Read More

Rhetorical Analysis Of Blessing In The Nation

917 Words | 4 Pages

In addition to making people feel certain emotions, he is able to get across a certain point. The point is that “over and over again when we face impossible odds, the American people rise to the challenge”. The impossible odds could be anything from fighting in the war to breaking down a toxic home environment. He wants to put an emphasis on the fact that American’s refuse to give up. Depicting images of children praying, giving a sense of future to those who may have lost faith, and can now perhaps find solace and leadership from him.

Read More

More about Save The Day Rhetorical Analysis

Related Topics

Open Document