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The Start-Up Of You By Reid Hoffman And Ben Casnocha

345 Words2 Pages
The Start-Up of You by Reid Hoffman and Ben Casnocha began as not only a introduction to the structure of the book and it’s overall goals, but it also began to shape the reader’s mindset on how they should not only go about starting businesses but going about their life in general.The book highlights that entrepreneurship is not just for business people and that opening a business is not for everyone but entrepreneurship is for everyone and should be applied in every aspect of life. The mindset of entrepreneurship involves risk taking, flexibility, adaptability, being competitive and working with limited resources of time, money, and at times support.
Later the book discussed the rise and fall of Detroit and why Silicon Valley and Netflix
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