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Video Summary Of The Video: Whole Food The Organic Products

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After watching the video, I know about how Whole Food get the organic products and what problems they are facing. Everyone knows Whole Food is one of the biggest company in the U.S, even though it can be survived the recession but has seen steady growth since 2009, but I don't think that its business model can sustain in the longer term. In my opinion, first, competition is one of the biggest challenges; second, in order to adapt to the tendency of economic cannot without any change. As we know, Whole Food's headquarters located in Austin, Texas. Central Market, one of the competitors, located in Austin and offers natural, organic products as well; and it's a lot of cheaper than Whole Food. The tendency is changing all
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Then in 1988, a New Orleans store was acquired, followed by one in Palo Alto, California that following year. This growth continued during the 1990’s with over a dozen mergers of smaller natural groceries stores across the nation and the success continued into the early twenty-first century with John Mackey still at the reins, leading the company as CEO. Challenges grew as well with Whole Foods involvement in several issues related to Business Ethics, including unethical decisions, careless handling of relationships among rivals, complaints of violating anti-trust laws, and controversial activity by the CEO. In addition to Whole Food’s products being considered too expensive, they were also criticized for their acquisitions of small community grocery stores. Numerous residents did not want their stores bought out or closed down, they worried about the impact on the smaller

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