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Vulcan To The Sky Trust: Company Analysis

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1.1 About Us: “The consultant is a person in a position to have some influence over an individual, a group, or an organisation but has no direct power to make changes or implement program” (Block, 2012) The Cooper and Griffin Beer Company and LM consultancy are cooperating to attain the aim of creating a business strategy to sell 1 million beer bottles. As a part of business consultancy project for Masters of Business Administration (MBA) course 2013/2014 at Leeds Metropolitan University we have singed up with Cooper and Griffin Beer Company to consult them on reaching their aims. The team consists by 4 members, which are Iriana, Udit Jain, Nishant Jain and Pushpendra Singh. The team came from different background and determines to put their …show more content…

Cooper and Griffin Beer Company have been licensed by the Vulcan To The Sky Trust (VTST) to produce beer using the trademark XH558. The relationship of Cooper and Griffin Beer Company with Vulcan to The Sky Trust guarantees that each half quart of Vulcan brew sold will be a commitment to the trust to keep the Vulcan airplane flying. They offer a variety of beers, which are XH558 Vulcan Bomber Beer and Blue Steel Nuclear Ale. Cooper and Griffin Beer Company does not blend their own ale and beer, they have contract with the breweries and wholesaler. Their contracted breweries are Castle Rock Brewery in Nottingham and the Pheasantry in East Markham. Their contracted wholesalers are ASD, Small Beers and Libra. The Vulcan Bomber official beer brewed by Castle Rock is one of the top rated real ale at The Cooper and Griffin bar, Bawtry, Yorkshire. It sells around 4 barrels per week. The Blue steel nuclear ale brewed by the Pheasantry is another beer from Cooper and Griffin Beer Company that popular in the business

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