ipl-logo

Whole Foods Market Executive Summary

556 Words3 Pages

Consumer Need Whole Foods Market is a “grocery store that is always searching for the highest quality natural and organic foods that are available. Whole Foods Market strives to sustain as well as provide the highest excellence standards in the business, and has an unwavering responsibility for sustainable agriculture (Whole Foods Market, 2014). Consumers are looking for a “health food” store that is not only offering pills and serums, but also offering good healthy nutritional food (Whole Foods Market, 2014). In 1980, there were only six food grocery stores that offered natural foods in the United States. (Whole Foods Market, 2014) Americans today are more aware of the words or abbreviations such as GMF or genetically modified foods. The public is constantly hearing about some form of food recall or food born illness such as mad cow disease, spinach recalls, and even lettuce has been recalled due to improper handling. The availability of the amount of information the public has access to have greatly influenced …show more content…

Today’s society is moving towards a larger amount of organic foods in their diet. A study that was conducted in 2014 shows that over 40% of Americans will increase the amount of organic foods in their diet within one year (Organic Consumers Association, 2014). Over 63% of Americans already include some form of organic foods or drinks in their current diet (Organic Consumers Association, 2014). Social Responsibility People in today’s society are also greatly interested in their social responsibility. Companies are more conscientious of what they are contributing to the environment (Langer, 2014). People are holding themselves as well as others to a higher standard of health. There are many people in todays society that believe by purchasing more foods that are organic that they are doing their part in helping the environment as well as themselves at the same time (Kianpour, 2014).

Show More
Related

Genetically Modified Organism In Upton Sinclair's The Jungle

517 Words | 3 Pages

Although things such as the amount of GMO’s (genetically modified organism) in the food is worse today than it was in the turn of the twentieth century, the

Read More

A Rhetorical Analysis Of GMO OMG By Jeremy Seifert

799 Words | 4 Pages

“Today in the United States, by the simple acts of feeding ourselves, we are unwittingly participating in the largest experiment ever conducted on human beings.” Jeremy Seifert certainly knows how to get viewers’ attention, as exemplified by the film blurb describing his 2013 documentary, GMO OMG. The frightening depiction of the food industry is one of many efforts to expose consumers of the twenty-first century to the powerful organizations that profit from national ignorance and lack of critical inquiry and involvement. Seifert effectively harnesses the elements of rhetoric throughout his phenomenal argument against remaining complacent about the food industry’s act of withholding of information about genetically modified organisms from

Read More

What Is Monsanto Ethical?

213 Words | 1 Pages

Monsanto, an American multinational agricultural biotechnology corporation, frightened consumers and activists located in the Midwest when they introduced genetically engineered sweet corn into the markets there. This small incident has, overtime, exploded into a controversy on the selling of transgenic food and has caused health, environmental, and consumer activists to speak out against it. Nowadays, it isn’t just the Midwestern markets that contain genetically modified foods. The use of GM foods, or foods that have been created from genetically modified organisms, has become prevalent around the United States and what has agitated people about these foods are the unknown affects they could have on consumers. Though, not everyone think these

Read More

Annotated Bibliography: Genetically Modified Food

889 Words | 4 Pages

Wikimedia Foundation. Web. 13 Mar. 2016. The author of Genetically Modified Language: The Discourse of Arguments for GM Crops and Food explore GM debate between the prophet of the GM food and the opponent of the GM food, the writer gives a brief summary of each side’s opinion and how the public opinion remains unconvinced and antagonistic, then gives some

Read More

Annotated Bibliography: Genetically Modified Food

389 Words | 2 Pages

It is a report on genetically modified foods and poses the question of whether or not labels should be required on food that has been genetically modified. This report has many sections and one of the sections that will be the most help is the pro/con section. This section focuses on both the pro’s of not labeling GM (genetically modified) foods and the con’s of labeling GM foods, both stated by well known and credible CQ authors. Since this is a controversy essay, the fact that this report has both sides of the argument, it will be a

Read More

The Pros And Cons Of Genetically Modified Organisms

675 Words | 3 Pages

With all this talk about the safety of GM foods comes questions. For example, what changes have been made? What has the government done about this reoccurring issue? The answer is in the article. The authors add, “The specific issue of labelling of GM food has been addressed by several legal instruments in order to ensure that the final consumer was informed of any change in the characteristic or food property” (Udriste and Badulescu 311).

Read More

The Pros And Cons Of The GMO Movement

530 Words | 3 Pages

in 1992 the FDA declared the safety of GMO is appropriately save for grocery stores to sell. In 1994 GMO foods were starting to be seen in local grocery stores. By the time it was 1999 over 100 million acres locally in the US were invested with GMO. Before GMO was local there were a lot of protesters outside of the stores disagreeing with their foods. The idea of being “anti GMO” has had a positive impact around the Northeastern area.

Read More

The Pros And Cons Of GMO Food Labeling

1921 Words | 8 Pages

GMO Food Labeling: Two Decades in the Making Ever since the introduction of genetically modified foods into the food market over 20 years ago, much discussion has remained over the use of genetic engineering, and food label disclosure on the use of such technology. Increasing concerns over health and environmental safety, agricultural sustainability, and ethical issues, are some of the reasons driving consumers to demand the labeling of genetically engineered foods. On the other hand, a majority of food companies that use genetically modified foods, as well as the GMO (Genetically Modified Organism) industry, heavily oppose the implementation of GMO food labeling. Their main concern is over the effect the food labeling may have over the consumers’ behavior, and consequently over the market and industry.

Read More

Genetically Modified Foods Persuasive Essay

751 Words | 4 Pages

Food is not the same as it once was. With the advancement of technology, especially in genetic engineering, science has changed the way in which food is grown and made, increasing questions about the methods used and their potential risks. The problem is that the information we have on the consequences toward human health isn’t adequate enough to sway the way of thinking of the populous. Additionally the scientific community has not been able to reach a consensus on the risks and/or safety of this technology, even though it seems to hold uncertain and, potentially dangerous repercussions for human health. “Genetically modified foods" is most commonly used to refer to crops created for human or animal consumption, that have been altered in

Read More

Closed Food Industry Essay

737 Words | 3 Pages

In addition to unsafe foods GMOs have become a huge issue. GMO stands for genetically modified organisms meaning that it can change the chemical make-up of our food. Foods that contain GMOs are often missing labeled or not indicated in packaging at all. This is dangerous for consumers because GMOs are linked to hormonal imbalances as well as producing new allergies and carcinogens. To sum it up, the food we buy may be lurking with diseases or

Read More

Gmos Argumentative Essay

966 Words | 4 Pages

Genetically modified foods have been receiving a lot of unjustified hate from the media recently. This is unjustified because GM foods are superior for three main reasons; They produce far more food than un-altered crops, the negative environmental impact is decreased, and the overall quality of GM foods is increased. This should be far more than enough to debunk the myths of GM foods being bad. The consumer, being anyone from an industrial farmer to a small family, can rest assured buying, eating or growing

Read More

Persuasive Essay On Organic Foods

1024 Words | 5 Pages

The world has decided to go organic! Have you? There is no doubt about the fact that the organic industry is booming. According to the Hartman Group, a market research firm ‘About 70 percent of Americans buy organic food occasionally and nearly one quarter buy it every week. For most of us, the reason is simple: We want natural food that 's better for us and for the environment.’

Read More

The Ethical And Environmental Effects Of Organic Food

928 Words | 4 Pages

They point out that their competitors are potentially harmful to the environment. With such perception, customers with environmentalism concept are willing to purchase organic food. Second marketing effect is the concept of egocentric fulfillment. It targets in audiences with certain income.

Read More

GMO Argumentative Essay

477 Words | 2 Pages

A common belief for many consumers in the U.S. and abroad is the right to know what one is purchasing. With new genetically modified foods, it seems like it would be a good idea to tell consumers that said products contain GMOs, but in reality products containing GMOs should not be labeled as such. Genetically modified crops are growing quickly. An estimated 12% of the world’s crops have been genetically modified since their introduction in the 1980s (Weise).

Read More

American Culture And History

534 Words | 3 Pages

Although Americans are known to be unhealthy, we are given all the resources to eat right. Organic foods are becoming more and more popular. “Organic food is food that is produced without the use of artificial or chemically formulated substances” (Wright, n.d.). Around 78 percent of Americans eat organic foods. Since a lot of American’s diet is fast food, restaurants are trying to change to be healthier and better as well.

Read More

More about Whole Foods Market Executive Summary

Open Document