ipl-logo

Business Analysis: Sprout Social Services

1225 Words5 Pages

16. Mention
Mention allows business people to study their competitors and track brand mentions on social media and other online platforms. Headquartered in France, Mention provides social media monitoring tools that enable you to know and analyze what your customers, influencers, and competitors are saying about your brand. The software gives real-time alerts and automated reports that allow you to find your influencers and understand the market. You can access Mention software from a web-based app or mobile application. Therefore, even after leaving your office, you will be able to perform real-time media monitoring for your keywords, products, brand, competitors, and key phrases across the web and all social networks like Twitter and Facebook. …show more content…

Sprout Social
Sprout Social is one of the leading tools that provides analytics, monitoring, engagement and social media management solutions to popular brands and agencies in the world. This software company helps you collaborate and communicate with customers and prospects on social networks such as Instagram, Twitter, and Facebook. It provides its services in a variety of languages. Therefore, business people from different regions can curate their content using this software to allow their employees and customers to read it and share widely across all social media networks. Sprout Social also provides social media marketing services to its clients.

It is a privately owned company that streamlines conversations between businesses and their customers on social media networks. The pricing of Sprout Social services is as follows: Premium - $99 per month, Corporate - $149 per month, and Enterprise $249 per month. Founded in 2010, Sprout Social serves the following clients: GrubHub, Uber, Hyatt, Zendesk, Microsoft, and many other leading brands and agencies in the world.

18. …show more content…

Webtrends
Webtrends is a social media monitoring company that provides actionable insights, digital marketing, digital analytics, optimization, measurement and other software solutions. The company will help you target the right audience when marketing your brand, which will boost your revenue and increase your customer base. Headquartered in Portland, USA, Webtrends collects customer data on social media platforms and uses it to help its clients identify modern and practical marketing solutions to increase revenue.

This software captures, organizes, and analyzes social data and gives the user reports that are viewable through a web-based graphical user interface. Founded in 1993, Webtrends provides software, social media management, marketing and other solutions to more than 2,000 brands in the world. Some of the companies that use the services of Webtrends include the following: AON, Barclays, BMW, Audi, Dell, G4S, Ford, Intel, Electronic Arts, Nestle, Motorola, Microsoft, Renault, and Espon. The pricing of this company’s services varies depending on the requirements of your business. They provide numerous packages to suit the needs and budget of every business. For a self-service package, the pricing starts at £199 per month. If you want a hybrid or managed service, you should contact Webtrends for price

Show More
Related

Sample APA Interview Paper

642 Words | 3 Pages

As social media analytics become more powerful, marketers will be assuage to look beyond the engagement rate. This will be necessitated by need t o have tools for measuring ROI and quality of content with the aim of improving the bottom-line. Martech services currently represent a modest budget in the whole IT, the figure is expected to rise over the coming years. The key budgetary constituent includes paid media, services, labor and technology.

Read More

What Is Lowe's Economic Factors Affecting Home Development Business

1113 Words | 5 Pages

The application of social media is one of the technological factors that have led to the growth of the organization. The company has now turned to the use of the internet to conduct its marketing activities. The company also banks on mobile technology to reach more

Read More

Target's Ethos Pathos Logos

523 Words | 3 Pages

The company’s brand advocacy and its activity on social media, shown through their massive social following, allows them to reach a huge audience where they can directly communicate with them. Whether it be their separate Twitter handles, which each represents a specific app or function, to their ability to “respond to 64% of comments within the hour, and 99% of comments within 24 hours”(Hitz, 2014). This creates a system of trust and strong branding. Targets creating a relationship with their consumers which in turn creates consumers who want to speak out on behalf of the brand.

Read More

Swirl Case Study

1749 Words | 7 Pages

This includes $11,418 in monthly operating costs and $50,200.33 in start-up costs. IV. KEY METRICS For Swirl to succeed, a heavy emphasis must be placed on finances.

Read More

Veteran Pipeline Case Study

453 Words | 2 Pages

At this time Dominon, doesn 't have an estimated dollar amount for how much that would be but says according to the National Grid, the New Market Project will save its customers more than $20 million over the next 10 years by delivering a domestic supply of natural gas instead of getting it from Canada. The project already got approval from the Chemung County and Town of Veteran Planning Boards as well as

Read More

Budweiser And Coors: Leaders Of The Beer Industry

888 Words | 4 Pages

As leaders of the beer industry, Budweiser and Coors hold their own unique characteristics and rich history that led them to where they are today. Although the two companies are within the same market, both brands have different brand positioning and marketing that sets them apart from one another. Using social media and brand websites, Budweiser and Coors exemplify how they have reached their success and what they hope to achieve in the future for their dedicated fan bases. Websites can be essential to the success of a company as they act as an online headquarters that leads customers to all information about the brand. This includes where the brand came from, what they sell, and how to purchase.

Read More

Social Care Case Study

1883 Words | 8 Pages

Some situations in life can put someone in a very awkward position. Due to the vast diversity that exists among individuals, there are different responses that arise when one is faced with difficult times. Chris is an Indian citizen and has been battling lung cancer for eight years now. His family is dependent on him as their bread winner. Each passing day makes it harder for Chris to get enough money that he can share with his family of three children.

Read More

Herschel Essay

1511 Words | 7 Pages

Herschel uses hashtags as a tool to facilitate a virtual community, where users can connect over a common interest through the brand and the lifestyle of which the brand embodies. Additionally, clients develop familiarity with brand-focused hashtags and tend to include them in their own Instagram posts. They can search for related hashtags, which further connects users. Instagram also provides valuable consumer engagement analytics, as the team is able to gather feedback by looking at the number of “likes” and comments from followers. Additionally, positive comments from users help frame public perception of the

Read More

The HBPD In Huntington Beach Police Use Of Social Media

760 Words | 4 Pages

Social media was first created in 1997 with a network called “Six Degrees”, and as time goes on the options that social media offers is far greater. Companies are creating new sites and forms of social media, they are also updating the platforms that already exist making it easier and

Read More

Weapons In The Great War Essay

544 Words | 3 Pages

The Great War has ended, as major foreign dignitaries from around the world have signed the Treaty of Versailles. This tragedy led to about 8.5 million soldier deaths in a mere four years. This meant that on average, about 5820 military combatants died every day. What led to this horrific tragedy? One aspect of the staggering casualty number is military innovations and outdated tactics.

Read More

Why Is It Important To Viven's Success?

1464 Words | 6 Pages

With the rise in technological innovation, the use of social media has been incorporated for use in business. Consequently, social media is used in management, sales, human resource management and sales promotions among many other areas. In this regard, Viven Graphics intends to incorporate social media as a major tool in their marketing effort which is expected to have added benefits to the business. The main benefits expected are a wider customer reach as a result of quick information and feedback and reduction in marketing and promotional costs previously used in physical marketing efforts (Rapp, A., et al.,

Read More

Colleges Should Be Allowed To Use Social Media

1154 Words | 5 Pages

Social Media has gotten a big part of everyone’s live. A lot of big companies use Social Media for commercials and business Background information The first official Social Media site was born in 1997, it was called Six Degrees. People created accounts and then add friends. It

Read More

Pros And Cons Of Social Media Analytics

1261 Words | 6 Pages

Social Media Analytics and features It is the process of applying data (both structures as well as unstructured) from social media sites such as twitter, facebook, Google+ and other such sites for better understanding of customer attitude and behavior. It also serve as an effective tool for business and market research and ultimately for business decision making. The large availability of user-generated data and the links between users leads to the dispersion of useful information, opinions and sentiment as well as emergent issues and trends (Leskovec 2011; Agrawal et al. 2011; Nagarajan et al. 2011) and is referred to as ‘Social Media Analytics’.

Read More

Informative Speech On Social Media

1948 Words | 8 Pages

INFORMATION Social media has to be one of the greatest developments of human history. It has connected humanity like never before. It has changed the way that people do business, with companies providing their own social media accounts to interact in real time with customers. We can quickly see what’s going on in our communities and around the world.

Read More

Does Social Media Positive Impact On Society

820 Words | 4 Pages

In addition, people can promote their small businesses by social media. According to Collier, 82% of small businesses promote their products by social media (2016). Furthermore, the advertising on social media is more effective because there are more details of the products; Therefore customers are aware about brand and can become loyal to the products. For instance, 81% customers are aware about brand by social networking sites (Smith 2017). Overall, because of social media, many users have become aware about new products as a result, increases sales and business

Read More

More about Business Analysis: Sprout Social Services

Related Topics

Open Document