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Social Media Analysis Paper

422 Words2 Pages

In order to achieve a better visibility companies are running their advertisements by using the social media features. Let us review the examples of management decisions that were facilitated by using social media to interact with customers: 1. Best Buy. To measure the impact of positive effect of advertising campaigns, to figure out what products are unsatisfactory or worthless or what are the hot deals, and to measure the success of promotions the company is using the feedback and posts from the Facebook and Twitter followers and fans. 2. Wrigleyville Sports. Wrigleyville Sports posted a Mother’s Day Campaign in 2011, and then they were analyzing the sales revenue related to their promotions on the Facebook. They were using a NetSuite customer …show more content…

Domino’s Pizza and Pizza Hut. The Domino’s Pizza and Pizza Hut management decisions were made according to the customer’s responses and feedback through social media that increased their sales. The companies use this information to find out what are the best-selling and moving items. In order to achieve a better visibility companies are running their advertisements by using the social media features. Let us review the examples of management decisions that were facilitated by using social media to interact with customers: 1. Best Buy. To measure the impact of positive effect of advertising campaigns, to figure out what products are unsatisfactory or worthless or what are the hot deals, and to measure the success of promotions the company is using the feedback and posts from the Facebook and Twitter followers and fans. 2. Wrigleyville Sports. Wrigleyville Sports posted a Mother’s Day Campaign in 2011, and then they were analyzing the sales revenue related to their promotions on the Facebook. They were using a NetSuite customer relationship management system to track the profitable customers. 3. AT&T and T-Mobile. AT&T and T-Mobile companies were providing to customers different offers and this way they have increased their sales. Those offers were made based on the customers’ feedback that companies got through social

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