Effective and Ineffective Presidential Campaigns of 1992 “My administration will make security and savings compatible”, says former president Bill Clinton (Bill Clinton). The question is, who did more for the U.S. economy in their presidency, Bill Clinton, or George Bush? This is really a matter of opinion, and even though it was in the past, it is still a very big topic today in our economy. For example, in the term prior to the 1992 election, there was an economic decline due to Bush being president. This led to much name calling in the following election. In the 1992 election, Bill Clinton was the Democratic candidate and George Bush the Republican. Bill Clinton was a former Arkansas governor. He was a student at Yale law school and soon …show more content…
In one of his advertisements called “Leaders 2”, he talked about really adjusting the economy, to try and make life easier for people. In his ad, he really put into perspective his opinion. He just wanted to make the world a better place. He demonstrated this by saying “. . . And they’ve proposed a new plan, investing in people”(Clinton-Gore Creative Team, 00:22-00:24). This exhibits his care for the people, and he uses how he struggled as a child to relate to the people he is trying to help. On the opposite end of the spectrum, Clinton also used attack ads to call out George Bush. In one of the ads, titled “Milwaukee”, it shows people from Milwaukee talking about how they don’t trust George Bush to handle their nation again. For example, in the beginning, a young man says “Even with two paychecks coming in, there’s not a lot left. . .”(Clinton-Gore Creative Team, 0:00-0:05). This shows how bad it would be for George Bush to become president for the economy, which is what Clinton was trying to prevent. In conclusion, Bill Clinton effectively used all of his advertisement techniques effectively, as he ended up winning the …show more content…
In the last presidential term, he served. He was elected in 1988, running against Michael Dukakis. During this time, he handled the country fairly well, but the US saw the worst economic recession of its time since WW11. His campaigns for reelection were fine, but ended up being unsuccessful. His claim that “America can’t take [the] risk” of having Bill Clinton as president turned out untrue (The November Company, 00:30-00:32 (Arkansas 2)). His ad idea is mediocre, but as said before it was not enough to win him the election. Another example of an ad example is when one of his supporters says that “Yeah, I don't trust, uh, Clinton” (The November Company, 00:11-00:14 (Wolverine)). This shows the people who are supporting Bush’s campaigns disapproval of Clinton being elected. Perhaps they thought that the work that Bush did as president was good for them, so they wanted him to be elected. Considering everything said, Bush had enough effective advertisements in his first campaign, but in his second campaign, he failed to