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How To Write A Report On Luish Fair Trade

584 Words3 Pages

Executive summary
Lush became a fair trade brand in 2009, and a large scale of its products is made of fair trade ingredients and have fair trade mark, but still quite a lot of people do not know it as a fair trade brand.

Since UK is the biggest market of fair trade in the world, the purpose to write the report is to focus on Lush, a fair trade brand to analysis the current situation of fair trade then makes a recommend on its corporate strategies.
1 Introduction
1.1 Purpose
The purpose to write the report is to analysis the current situation of the fair trade brand, Lush and recommend on its corporate strategies.
1.2 Method
The information used in the report was collected from some journal articles and websites about fair trade and the original questionnaire, also find some articles on the office site of LUSH.
2 Findings …show more content…

(WIKIPEDIA, 2015)

It’s about supporting the development of poor producers that have more control over their futures and protecting the environment in which they live and work. (Fairtrade foundation, 2007)

Lush is a cosmetics retailer headquartered in Poole, Dorset, United Kingdom, founded by Mark Constantine. It was founded in 1996, and first achieve a fair trade mark of its foot lotion in 2009, and now many of its ingredients are fair trade products, such as coconut oil, organic cocoa liquor and olive oil. It has 114 kinds of fair trade products, such as shampoo, soap and lip balm. They have both online shop and stores all over the world to sell their products.

In the last ten years Lush had developed a system to offer farmers financial support. The network which called SLush fund enables farmers to trade independently and better support their communities using the principles of permaculture: care of the earth, care of people and fair share. (LUSH,

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