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Norris & Company Mission Statement

691 Words3 Pages

Norris and Company Real Estate in Vero Beach, FL mission statement states (www.missionstatements.com/real_estate_mission_statements.html) :
The mission of Norris & Company is to be the most successful real estate firm in Indian River County. Norris & Company Real Estate incorporates proven, professional state of-the-art techniques specializing in the marketing, listing and selling of new and resale luxury homes, residential communities, condominiums, home sites, undeveloped land and commercial and investment opportunities. Norris & Company Real Estate maintains a full-time staff of well-trained real estate professionals who continually strive to provide top quality service for their individual clients and customers. Norris & Company Real Estate …show more content…

The main “About Us” section mentions luxury properties specifically, but does not go into detail on all the various types of properties as shown on the mission statement. The main “About Us” page also neglects to mention the staff, but relies on the sub heading “Agents” or “Company” The main “About Us” page falls far short of upholding the mission statement as it does not detail the training of the agents, the technology utilized, the types of homes and land represented, the staff’s qualifications or how their staff is innovative or people oriented. (www.norrisandcompany.com/about) Selecting the “Company” sub page under “About Us” does go into more detail. It outlines the history of the company; the company’s successes in the past 15 years in a very general way; the various certifications and professional designations of the brokers, agents and employees; non-profit and volunteer work is also mentioned. This sub-heading does uphold the mission statement of the company in several ways. The successes over the …show more content…

The mission statement is further upheld by the next section outlining the real estate professional designations that are earned by their staff. It indicates that the staff is well trained and stays abreast of continuing education requirements. The overall look of the website is very modern and would lead the viewer to reasonably assume that the company is “state-of-the-art” as specified in the mission statement. The “Company” page goes on to reveal that the staff is involved with “nonprofit educational, environmental, cultural and medical organizations” which supports the portion of the mission statement detailing the personal satisfaction and challenges to the members of the firm. (www.norrisandcompany.com/norris) Overall, I think that the “About Us” section is a bit too broad but the sub-page “Company” does a great job of supporting the organization’s mission statement. Whether or not the company is the most successful real estate firm in the area is not clear, however the fact that they are striving to be the most successful is implied. The “About

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