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Primark Executive Summary

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One best approach for changing the organisation in relation to market condition is continuously changing the organisation. OAD information system works well for the organisation, but at present time constant technological up gradation is necessary. It Primark is successful in changing the technological structure for increasing performance and productivity; this will allow them to be able to get their desired results. Thus, the challenges while adopting new technologies to the keep a balance with the continuous changes taking place with in the retail sector and also being selective for what is actually going to be beneficial for their customers (www.primark.com, 2015). Primark Customer’s expectation are higher and increasing changing, everything is going in greater and faster pace, this mean that the retailer needs to take all step …show more content…

Recommendation
From above analysis of overall performance of Primark, it can be said that changes cannot be applied through simple method; instead it requires carefully examining the implementation structure and its future consequences with the categorisation of the steps to be followed in order to attain the desired outcome. The entire changes that are purposed for implementing within Primark should be dependent on analysing the constant changes and customer choices within the retail market.

Adapt Innovation to Thrive
Primark must recognise the need to focus efforts on innovation to increase their business. And that's more important than ever because the company provides the way consumers shop and pay their purchases will change more in the next three years it has changed in the last twenty years. Primark strives to remain at the forefront of this change. Two factors will continue to drive innovation in the

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