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Coast Guard Swot Analysis Paper

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No matter the organization, they all have a few things in common. One similarity is each and every one of them exists to provide goods and/or services. Another commonality shared by all organizations is the need to ensure current and future success. To accomplish this task, an organization must plan, adapt, and review strategic plans for growth. Strategic planning requires all levels of an organization, leaders, followers, and stakeholders, to think about where the organization is today and how they can positively influence the organization to move forward and prepare for adversity. One method used in strategic planning is for an organization to conduct a “Strengths, Weakness, Opportunities, and Threats” (SWOT) analysis. This analysis …show more content…

On this date, President George Washington signed the Tariff Act and authorized the construction of ten vessels to enforce tariff and trade laws and prevent smuggling. The ten new vessels fell under the command of the newly formed Revenue Cutter Service. Over a century later, the Revenue Cutter Service, slowly absorbed other maritime agencies like the National Light House Service, to become the present day US Coast Guard. Since its creation, the US Coast Guard participated in every major battle of the United States. From World War I to Operation Iraqi Freedom, the Coast Guard sent its men and women into harm’s way. This organization services five distinct areas of public safety; maritime law enforcement, search and rescue, aids to navigation, environmental protection, and homeland security (U.S. Coast Guard, 2016, para. …show more content…

The first dimension, strengths, looks at what an organization does well. “These are things a com-pany does well that have enabled it to be successful to this point, and how it has prepared itself to com¬pete in the future” (Abraham, 2012, p. 5.2). Two of the Coast Guard’s strengths are its unique maritime law enforcement authority and its human resource policy in regards to gender. Often, the general public does not know that the Coast Guard is, in fact, the fifth branch of the U.S. Armed Forces. Its members receive the same exact pay, benefits, retirement plan, etc. as members of the Army, Navy, Marines, and Air Force. They wear uniforms, have customs and courtesies, and use the same rank structure and pay-grades of the Navy. The only difference is that the Coast Guard falls under the Department of Homeland Security (DHS) and not the Department of the Army, or

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Additionally, Kim states that evaluations can be used to acquire funding, as they provide insight as to where we can access more funds, corporate champions, and ambassadors to help the organization advancements (K. Davidson, personal communication, February 22, 2018). For example, using the SWOT analysis framework can help to identify the organization's strengths and weaknesses, as well as opportunities and threats (K. Davidson, personal communication, February 22, 2018). The experiences shared by Kim relate to the strategic planning process discussed in the literature. Lewis et al., (2012, 2007) describe this process as a way of developing an organizational response to the assessment of the agency’s mission and mandates,

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I will be truthful to the aspects and values of each person to accomplish Coast Guard missions at every level under or above my position. I will communicate my expectations of individuals under my leadership and strive to be receptive to suggestions for the good of a mission, unit, or command under Coast Guard policy. I will always value and consider your input. Family is an essential part of Coast Guard member under my consideration as your leader. Whether you are married, have children, or are a single member, I will consider your needs away from work.

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