Ales Kovacik MP3C National Geographic- Biography Introduction: In this Criterion A document I will be talking about logos, what they are, how they were made, what their logo tells about their company and identity (and other information of course). I will then put all of this data together, analyse it, and then I will talk about how I will improve this logo. We need to make a biography of our chosen logo. This assignment is important because we need to realise that logos aren’t just random things which represent a company, but they had to spend time to think of what they are going to look like, and then put that imagination into reality. Right now we need to put ourselves into the shoes of one of these designers and make the logo that they …show more content…
not so important but it will help me with my research (because I need to know my audience and who the logo is/was meant for) Analysing the information: What is a logo? A logo is a or other design which is made by an organization to identify its products, uniforms, transportation, etc. This means that it is something that an organization makes so that each time you buy something that belongs to that company you will probably see this little symbol on that product. It can be on any of the items stated above, but it can be on so much more. Sometimes they appear even multiple times on the same product or on the package of the product. What make a good logo? 1. Keep it simple, but not too simple. It can aid the logo to be very versatile. It can help to let it go onto big AND little things. Example: media, business cards, pin badges, billboards, TV shows, magazines, websites, the options will be endless. Also, simplicity helps your logo to stand out from other logos. 2. Make it relevant (symbolic). If you are going to be making a logo for a summer show, you will not put a person skiing on it. If you will make a logo for a company which helps handicapped people than you will not put a beach ball or a happy face on that …show more content…
I mean even me, ALEŠ, could make this logo. Even my niece could make this logo. It is a rectangle. I do not care if it had to be perfectly measured, IT IS A RECTANGLE. Next to it is NATIONAL GEOGRAPHIC written in a special font. What elements of the logo do I want to change? I will want to change the font and maybe the size of the writing, and do something to the rectangle to make it less simple by a lot. One thing that came to my mind is that maybe I will put something in the frame and I will put the writing below the frame (or whichever/whatever shape/object/thing it will be {I will probably put a magnifying glass in it}{or maybe I will make the rectangle bigger and put lots of random stuff in it}). One thing that is very good about this logo are its colours. Very bright and welcoming. It catches attention very easily. I will not change that. I will try not to change it too much though because A. it would take too much time and B. the logo would lose its identity and then it will be like I made a new logo that is. Why do I want to change these parts of the