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Jack's Munchie Meal Analysis

1902 Words8 Pages

The Burger is Mightier Than the Salad

With only have a few bucks in my pocket, school has just finished, and I am hungry. I can go to the supermarket and find something cheap to snack on, but right down the street, I spot the famous Golden Arches. I get sucked into its doors, I try to resist but I end up ordering two McChickens, crisp, golden fries, an ice cold refreshing cup of fruit punch, and a creamy, hot fudge sundae. The total comes out to only $8, leaving my wallet and stomach happy. In America, fast foods are cheaper than healthy foods. In the grocery stores you can find a bowl of salad that costs about $5 but in a fast food restaurant you can get a burger and fries for the same price as that salad. This is a problem because, people …show more content…

This advertisement uses ethos because there is no sign of the Jack in the Box logo at all. Instead, they used the name of the product “Jack’s munchie meal” to advertise itself, knowing that people will automatically know that this is an ad for Jack in the Box. This ad also has different uses of pathos. With the “$6” sign placed in the center of the ad this is sure to catch one’s attention by showing how cheap the meal is. Another use of pathos is the amount of food that this ad is offering for the cheap price along with attractive pictures of each offering. For six dollars one can have french fries or curly fries, two tacos, a large cup of Coca Cola and a choice of a burger, chicken sandwich or loaded nuggets. To attack one’s hunger sense even more, this ad also gives enticing names to their choices, such as the stacked grilled cheese burger, the exploding cheesy chicken, loaded nuggets and the brunch burger. Although you get a bang for your buck by ordering this meal, the one thing this ad doesn’t show is the nutrition facts for each food item or where the ingredients came from. Consumers will be so hypnotized by the low price, they won’t think twice about how this meal could affect their …show more content…

In an article for the American Journal of Preventative medicine, posted on sceiencedirect.com, Professor Drewnoski found that “that diets based on refined grains, added sugars, and added fats are more affordable than the recommended diets based on lean meats, fish, fresh vegetables, and fruits” (Obesity and the food environment par.1). People would rather eat cheap, and have an entire meal rather than to eat healthy and pay way more than junk food. The article by Professor Drewnoski also goes on to state that “The highest rates of obesity in the United States occur among population groups with the highest poverty rates and the least education.” (Drewnowski par.1). There seems to be a correlation between obesity and the economic backgrounds of people, again relating back to the low cost of unhealthy foods versus the recommended food for a healthy diet. The Center for Consumer freedom is wrong to blame obesity on the irresponsibility of people because some people (such as Maria Gonzalez) work just as hard as any “healthy” person, the only thing is that some people are just unfortunate enough to not be able to eat as healthy as others and to maintain their health. When it comes to surviving on what little money you have, I think

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