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Jason Mattes Retro Fitness

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COLTS NECK, N.J. (April 1, 2013) - Retro Fitness, a low-cost, high-value concept, continues to strengthen its team and reputation in the industry, adding two new team members who will take the brand to the next level. Jason Mattes is Chief Development Officer for Retro Fitness and its sister-brand Let's YO! and Rudy Fabiano of Fabiano Designs has been added as the official partner for development of new Retro Fitness locations. With 10 years experience in franchise sales and development, Mattes will be responsible for the design and execution of the brands' national franchise growth program, facilitating new market development outside northeast operating cores for the 89-unit fitness and 24-unit frozen yogurt chains. Mattes will serve in an …show more content…

Most recently, he was Vice President of Franchise Development for Saladworks where he led a concentrated national and international growth initiative for their Mid-Atlantic restaurant chain that resulted in the award of more than 153 future franchised locations in dozens of new states as well as in Singapore and the Middle East during his tenure. In all, Mattes has managed more than 450 franchise awards to date in leadership positions with three other franchise brands. "A tremendous opportunity exists to nationalize development for Retro Fitness and Let's YO! that is both strategic and profitable for our franchise system," Mattes said. "Both brands are investor-friendly, highly scalable and uniquely positioned to expand within their respective industries. In addition, each is transferable to most destinations across the country so my goal is to effort that growth quickly and efficiently by identifying the best brand partners to help facilitate new market development in and out of our operating core that share our enthusiasm for the value proposition offered to our end …show more content…

The brand's industry-leading interior design is complete with Apple iPads embedded into its tables, which are hooked up to flat-screen, closed-circuit televisions within the shop, providing a live, constantly-updated feed of the company's social media networks. Creating a truly social experience for customers, guests can interact with friends, family and Let's YO! through these platforms, while also watching their posts appear within seconds on the screen. Let's YO!'s goal is to enrich people's lives with a healthy, nutritious frozen yogurt alternative. With an array of healthy, nutritious frozen yogurt flavors, guests can enjoy their favorite desserts made from fresh dairy and real fruit purees, while choosing from a variety of fun, healthy toppings, which include leading brands such as Kashi and Bear Naked as well as a wide-selection of fresh

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