Marissa Mayer Biography

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Part A Introduction Yahoo’s outgoing CEO, Marissa Mayer, is one leader who has attained various achievements in her career in technology and internet companies. Having also worked at Google, Marissa style of leadership combines multiple factors all that have helped her to the position of CEO. Part B of this essay discusses Marissa’s career overview from her educational background to career highlights and achievements. Part C discusses Marissa’s personality and leadership style using various concepts including: personality and leadership style, courage and moral leadership, culture and values, communication, motivation and empowerment, power and influence, and vision and strategic direction. Part B Career Overview Yahoo’s former CEO Marissa Mayer joined the company in 2012 and left in the late 2017. Marissa was born in 1975 in Wasau, Wisconsin and went to Wasau West High school where she graduated in 1993. She completed her undergraduate studies at Stanford University where she took Bachelor of Science in Symbolic Systems graduating in 1997. She later pursued Master of Science in Computer Science and graduated in 1999 (Leahy, 2012). Before joining Yahoo, Marissa worked at Google where she was the first female engineer to work at the technology company. Marissa’s …show more content…

User growth for the social media platform grew from 260 million users in 2013 to a little over 400 million users in 2016. However, this growth is way below what Marissa expected; compared to similar acquisitions in the market, Facebook acquired Instagram in 2012 when it had slightly over 30 million users to over 400 million users in 2016. This acquisition is therefore considered to be both an achievement and a bad investment for the company. Whereas the acquisition increased Yahoo’s product offerings, it did not attain the expected growth (Meola,