Plan Implementation:
As far as implementing the marketing strategy, 3DExtremes would like to take a not so traditional route. One goal of 3DExtremes is to be active within the community therefore they would like to take a more personal approach to advertising products and services. Traditional forms of advertisement i.e. commercials and online advertisement spaces are definitely plausible, however they aren’t necessarily the main focus. Instead, the main goal is to meet with local engineering firms and educational programs to explain the services and products offered. 3DExtremes feels as if this will create more personal bonds with customers, making them feel more comfortable and more trusting of the company, their services, and their products.
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Since a huge goal for the company is to have a retail shop by the end of the year, the sooner the marketing process could get started the better. The first step would be to list the ideal firms and programs in the Hampton roads area that the company would like to work with and get as much information on them as possible. Once all the necessary information has been gathered, the 3Dextremes staff would need to begin to contact these firms, give a brief overview of their intentions and possibly try to schedule a later meeting in order to give a more detailed presentation of what 3DExtremes has to offer and how they can specifically benefit each firm. Since the year is already a quarter of the way through, if the company could meet with at least three firms a month for the remaining months, that could at least set a few customers on standby for when the retail store does actually