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Ben And Jerry's Mission Statement

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Ben & Jerry’s mission and vision statements are very strong and believable even with Unilever buying them out. The mission statement focuses on what the company was originally founded on, which was being dedicated to a sustainable corporate concept of linked prosperity. I think the strengths of the Ben and jerry vision statement is that they adhere to core values. They broke that down into 3 areas being the Product, Economic and Social to focus their core ideologies and values. The product focused on making, distributing and selling the highest quality ice cream around. By using the best natural ingredients and promoting business practices that respect the environment. Next is the economic part, which called for operating the company on profitable

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