A mission statement is a declaration of an organization of who they are, what they value and where they are going to (Carpenter, M., Taylor, B., Erdogan, B. (2009)).in the management P-O-L-C framework mission statement falls under planning indicating it constitute part of the guideline of strategic planning from the head office.
In our assignment this week, we shall be looking at the mission statement of CFCU Community Credit Union base in the United States of America, 1030-1050 Craft Road Ithaca, NY 14850-1016. I have chosen a financial institution because presently I am working in a microfinance institution.
Below a the slogan and mission statement of CFCU Community Credit Union and we shall be making an in-depth analysis to see if this mission statement is in line with our definition of a mission statement.
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The slogan communicates the services one should expect from them and the condition of eligibility.
B-Mission Statement: To provide the highest level of personal financial services in a friendly, professional manner; to encourage thrift, savings and the wise use of credit; to increase the knowledge and ability of our members to manage and control their financial well-being; to provide sound financial management in order to maintain earnings for our continued growth and to provide our employees with a challenging and rewarding career.
What are the characteristics of a mission statement? The characteristics of a mission statement should clearly define; what we do, how do we do it, whom we do it for and What value are we bringing in.
What we do: CFCU Community Credit Union provides the highest level of personal financial services in a friendly, professional manner.
How do we do it: CFCU Community Credit Union also encourage thrift, savings and the wise use of credit by offering financial counseling to its